To maximise these opportunities the Commission is launching a Strategy which sets out ambitious steps towards a completed DSM and focusses on three strands 3 : It can create new opportunities for citizens' engagement in society at large, including democratic participation 2, and for better public services, information exchange and national and cross-border cooperation. Enhanced use of d igital technologies can improve citizens' access to information and culture, and can promote open government, equality and non-discrimination. It offers opportunities also for citizen s, beyond their economic activity, provided they are equipped with sufficient digital skills. A fully functioning DSM will present European businesses, particularly small and medium-sized enterprises (SMEs), with a potential customer base of more than 500 million people, enabling companies to make full use of ICT to scale up for productivity gains, creating growth along the way. Achieving a Digital Single Market will ensure that Europe maintains its position as a world leader in the digital economy helping European companies to grow globally. Ī Digital Single Market is one in which the free movement of goods, persons, services and capital is ensured and where citizens, individuals and businesses can seamlessly access and exercise online activities under conditions of fair competition, and a high level of consumer and personal data protection, irrespective of their nationality or place of residence. The DSM is also a key priority for the European Council and the European Parliament and has been highlighted in the Annual Growth Survey 2015 1. The European Commission has identified the completion of the Digital Single Market (DSM) as one of its ten political priorities. Employment, digital skills and expertiseĦ. Digital services in a data-based economyĥ.4.
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